Get at least $1 per click with AdSense, hacking the relation between AdSense and AdWords

This article will be weird a bit, but in the same time very logical.
I’m an AdWords publisher, we create ads which appear in the search engines’ sponsored results or on thee content network, on AdSense publisher’s websites.
It was a hard way to learn that some keywords we are bidding on, cost a lot for us. Basically, because of bidding. AdWords is just an auction site, the only difference between Ebay and AdWords is that we don’t bid on items, but on keywords. Due to the bidding, some keywords are very expensive.

An example: I wrote an article about asbestos insulation in a PC case. If I would like to advertise that article using AdWords, I would bid on keywords like these:

• asbestos
• fireproof insulation
• mesothelioma
• asbestos cancer
• etc.

There is a problem with these keywords, specifically that I have to bid over $50 to $70 to use them. That means that if somebody clicks my ad, I will pay up to $70, for one single click.
And here comes the relation between AdWords and AdSense. While the AdSense publisher on whom website my advertisement was clicked will not get all that money because AdWords has a quite high commission, it will still get much more than the usual $0.05 or $0.1 .
So, we, AdSense publishers might get an idea which keywords pay better, and write articles or post content related to those keywords. Be aware though, that the webmaster guidelines states that we should publish our content for the User, you who reads this article, not for search engines or revenue centered, in our case to get better CPC in AdSense. But what if the article actually IS interesting? I guess then the above guideline is not applied on us.

Highest Paying AdSense Keywords

Do exist such a list? The answer is disappointing: no, there’s no such list, and can’t really exist. The lists you can find all over the net either for free or for money are useless, because the AdWords advertisers are constantly changing the ads, they bid on different keywords each day or week, so if I publish now a list of highest paying keywords, in a week or even in a few days it will become outdated, useless.
One thing is sure though. Even though the keywords are constantly changing, the highest paying keywords will always be related to the following things:

• Asbestos, related illnesses and services
• Auto insurance
• Life insurance
• Loans and related services
• Lawyers
• Cosmetic surgery in Los Angeles and Florida

While you can write articles related to the above keywords with the scope of getting better CPC it’s not a very wise act. You should write your content for your users, to be interesting for the users. If you write articles with the scope of high revenue and it’s not interesting for your users, you basically cut the tree under yourself.

While you may argue on the truth of this article, keep in mind that I tested this phenomena and I wrote about my own experience.

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